Apps + Sales Reps

How to make a love connection

Sales reps love tools that help overcome their biggest sales challenges.

However, they’re also quick to cast-off anything that doesn’t meet their needs. Unfortunately, that’s why most enterprise apps fail. Thankfully, we’re here to help you make a love connection.

Friends with benefits.

Of the top 10 reasons companies have indicated for engaging in mobile initiatives, the top three most common reasons are all related to improving sales force productivity.

  • 79%

    Improving employee effectiveness and efficiency

  • 74%

    Increase efficiency to reduce cost of doing business

  • 72%

    Improving customer relations and brand loyalty

CIONET Mobility Survey 2013

Technology can be a heartbreaker.

Far too many apps miss the mark and get dumped — fast.

  • 1 in 4 apps downloaded are used just once and then never used again.

    Source: Localytics

  • Of the $10 billion spent on mobile applications, roughly 70% has been wasted.

    Source: MGI Research

  • In 2015, more than 75% of mobile applications will fail basic security tests.

    Source: Gartner

Do you have a fear of rejection?

You’re not alone. Here are the three top excuses companies give for resisting relationships with mobile.

  • 38%

    Lack of security controls for new devices and clients

  • 37%

    Legacy systems in place that are unfit for mobile

  • 36%

    Too many challenges in supporting multiple mobile operating systems